SOUVENIR PROGRAM ADVERTISING

A Keepsake for all attendees

The Open souvenir program is collected by attendees and non-attendees alike. When we read through the pages of the program, we recall, or relive, the amazing experience of each year’s Open, with joy and awe!

This type of targeted readership affords a great opportunity for advertisers.  And your full color ad reaches a unique audience: swing dance fans! That’s why you want to be in our program each year.

For more information about ad space in the program, contact Ward Roberts at [email protected] or 412-525-1692.

Stack of souvenir programs

2024 Sizes & Pricing

Full Page 6″ wide x 9″ high $300
Half Page 6″ wide x 4.5″ high $200
Inside Back Cover 6″ wide x 9″ high $500†
Premium Position: Back Cover 6″ wide x 9″ high $1000†
†Cover ads must be approved or designed by The Open’s Graphic Design Team
Ad-pricing for Open 2024
2024 PRICING GUIDE

DATES AND DEADLINES

Submission deadline is no later than October 10.

We recommend that you contact us early to address potential design issues.

Ads submitted after October 10 are not guaranteed placement.

Ads must be paid in full by October 10 or they will be pulled.

HOW TO ADVERTISE IN THE EVENT PROGRAM

  1. Choose a size (Refer to sizing graphic for pricing.)
  2. “Hold” your ad spot (Contact our office at [email protected] — the sooner the better.)
  3. Create your ad (See sizing graphic for dimensions.)
  4. Submit it via email to: [email protected]
  5. All email subject lines should say: “2024 US Open Program Ad – your name/event”.
  6. Pay online (Online Registration) by Oct 10.

AD FORMAT

  • At least 300 DPI resolution
  • File types: Photoshop (.psd / .eps), Illustrator (.ai) or high resolution image (.pdf / .png / .jpg / .tiff)
  • All email files should include file format instructions for processing, plus the images and fonts. We accept files stuffed or zipped, using appropriate compressions.
  • All email subject lines should say: “2024 US Open Program Ad – your name/event”

HELPFUL SUGGESTIONS

If choosing a smaller sized advertisement, make sure the design is readable! Submit early – if there are problems, it gives everyone time to make corrections. Need help designing you ad? Our graphic artist, is available to help you design your ad, please contact us for a quote at: [email protected]

The open program table

2012 marked our 30th Anniversary! To mark the historic date, we reprinted souvenir programs from years past to create a one-of-a-kind “Program Table.”

The Program Table reminds readers of our history, recalls memories and stories of when we competed or attended. Everyone enjoys seeing pictures of those early years. It’s a joy to see everyone appreciating the history displayed on the Program Table.

The programs are secured to the table for all  attendees to view. When you come to The Open, be sure to stop by and see this unique tribute to The Open and all of its participants.

Open souvenir program table